Events and Courses
Lunch and Learn - Intellisite: Leveraging Shift-Share to Win Listings
Join us for a virtual lunch and learn to hear from Rob Hebron, CCIM, as he shares ways boutique brokers can leverage Intellisite functionality to showcase national data and win listings. Shift-share enables users to present data to show landlords they are tracking things most brokers don't even know exist. Rob will cover how Intellisite's shift-share:
• Out-Thinks "Big Box" Firms with Hyper-Local Data: While global brokers pitch generic macro reports, shift-share slices away national noise. It exposes the Local Competitive Share, pinpointing exactly which hometown industries are outperforming the rest of the country.
• Predicts Real Estate Demand Before It Happens: It translates local job growth into future square-footage needs. This lets you show a landlord exactly which tenant sectors are expanding locally, proving your lease-up strategy is backed by hard economic data, not gut feeling.
• Builds Instant Institutional Trust: Presenting a shift-share proves you underwrite like an owner-operator, not a transactional agent. It shows the client your asset valuation and marketing plan are perfectly aligned with the actual economic advantages of their specific municipality.
